Founders Justin Matoesian, Zach Lyons and Laurence Sisk are longtime friends who’ve shared an insatiable drive to lead healthier, happier lives and have had a subsequent obsession with holistic nutrition and alternative medicine. All formerly competitive athletes leading very active lives, they struggled with all-too-common issues ranging from pain and inflammation from years of athletic training to looming stress and anxiety from work, and an overall lack of energy and focus. They’d grown accustomed to taking a healthy regime of natural support supplements like ashwagandha to relax, melatonin to sleep, or ginseng to focus; in 2017, they found that adding CBD to their everyday routines was working to amplify the effects of these herbs.
Over the next 18 months they worked to develop a complete range of highly effective plant based blends, all activated and amplified by CBD. With a goal of creating a benefit-specific product suite to support a host of common issues, they perfected a range of products across multiple form factors, flavors and dosages in hopes their consumer could customize a wellness regimen to their exact wants and needs.
These original formulations formed the basis of TerraVita’s benefit-specific, functional plant based CBD blends. Meticulous sourcing, knowledge of herbs, adaptogens and plant medicine and innovation in extraction methods and flavor technology is at the forefront of TerraVita’s mission, bringing customers personalized solutions to everyday problems using the best of what nature and technology have to offer.